The subject line of an email is one of the most important elements of the message. After all, it’s the first thing that recipients see when they open their inboxes. A great subject line can entice recipients to open an email, while a poor subject line may cause them to delete it without reading. Video email subject lines are a great way to grab attention and get recipients to open your messages. By including a video in the subject line, you can give recipients a preview of what’s inside the email. This can be especially effective if the video is short and to the point.
Additionally, video email subject lines can help to build anticipation and excitement for the content of the message. When done correctly, they can be a powerful tool for getting your emails opened and read.
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How to Write Video Email Subject Lines?
Compelling video email subject lines are key to getting your recipients to open and watch your videos. Just like the subject line of a written email, the video email subject line needs to be clear, interesting, and make a promise of what’s to come in the video. Here are some tips for writing video email subject lines that will engage your recipients:
- Keep it short and sweet – Just like with written emails, shorter subject lines are more likely to be read than longer ones. Keep your video email subject line to around 50 characters or less.
- Make a promise – What value will your recipients get from watching your video? Make sure this is clear in the subject line. For example, “3 Tips for Making Perfect Pancakes” or “How to Get Over Your Fear of Public Speaking.”
- Be specific – Generic subject lines like “Check out my new video” are less likely to be opened than ones that are specific about what the video is about. So, instead of “Check out my new video,” try something like “My New Video on How to Toast Perfect Bread Every Time.”
- Use keywords wisely – Keywords can help improve the open rates of your videos, but only if they’re used judiciously. Stuffing your subject line with keywords will not only turn off recipients but can also get you penalized by spam filters. Use keywords sparingly and make sure they’re relevant to the content of your video.
- Test, test, test – The only way to know what works best for your audience is to test different types of subject lines and see which ones get the most opens and clicks. Try different combinations of the tips above and see what gets the best results.
Video Email Subject Lines Ideas
- “You won’t believe what happens next!”
- “Check out my new video!”
- “Can’t wait to show you my new video!”
- “This video made me laugh out loud!”
- “This video will make your day!”
- “You’ve gotta see this!”
- “This made me think of you…”
- “Watch this and tell me what you think!”
- “I loved this video, and I think you will too!”
- “‘X’ just posted a new video – check it out!”
- “[Video] How to do X”
- “[Video] The X way to do Y”
- “[Video] Tips for doing X”
- [Video] My take on X”
- [Video]X secrets revealed”
- “[Video testimony] This is what X did for me”
- “[Announcement] We’re now offering X”
- “[ sales pitch ] Get X for only $X today!”
- “[Product review] Here’s what I think about X”
- “[Customer service update] We’ve improved X”
Video Email Subject Lines Examples
- “You’ve been invited to join a video call”
- “Can we meet for a quick video call?”
- “I’d like to introduce you to…”
- “Sorry for the short notice, but can we jump on a call?”
- “It was great meeting you at the conference, can we catch up over video?”
- “Welcome to the team, let’s have a quick introduction over video”
- “Are you available for a 15-minute video call tomorrow?”
- “I’m impressed by your work and would love to chat over video”
- “There’s something I wanted to discuss with you, can we jump on a video call?”
- “Thank you for your interest, can we have a quick chat over video?”
- “Great to meet you virtually, can we continue our conversation over video?”
- “Could we schedule a time for a brief video call?”
- “Hello, I’m wondering if you’re free for a quick video call this week?”
- “[Name], it was wonderful speaking with you, can we set up a time for another virtual chat?”
- “[ mutual connection] suggested I reach out, can we have a brief virtual conversation about…[ topic] ?”
- “[insert shared experience], it would be great to hear more about your work in person (or via video).”
- I read your [ article/tweet/post ] and had some thoughts I wanted to run past you. Can we do a quick 5-10 minute chat overvideo?
- Do you have any time this week/month for a 30-60 minute virtual coffee chat? I’d love to hear more about what you do. 🙂
- If you’re ever interested in hearing more about [Topic], or just want to chat about life, feel free to reach out! I’m always down for a virtual hangout. 🙂
- Hi! Just wanted to drop a quick note and see if you’re free for a short (~15 min) video call sometime this week? 🙂
Subject Lines for Video Emails
- They underestimate the power of video email
- How to increase your open rates with video email
- How to create videos that sell
- Videos that get you results: The best case studies
- How to make your first video email
- Why you should never send a text email again
- The benefits of video email over text email
- How video can improve your customer service
- The difference between a good and bad video email
- How to make your videos more personal
- How to get started with video email marketing
- What are the best ways to use video in email marketing?
- The top 5 mistakes people make with video emails
- How to make sure your videos don’t end up in the spam folder
- How often should you send video emails?
- What are the best times to send video emails?
- What are the subject lines that get the most opens?
- Should you put a picture of yourself in the subject line?
- Why you should never start your videos with “Hi, my name is…”
- How to get people to watch your videos all the way through
Video Email Subject Lines Samples
- “I have some news to share!”
- “You won’t believe what happened to me today!”
- “Thank you for your support!”
- “I’m so excited to share this with you!”
- “Can I ask for a quick favor?”
- “Is this the best (or worst) thing that’s ever happened to you?”
- “You’ve got to see this!”
- “This made me think of you”
- “‘Aha!’ moment”
- “Laugh out loud funny”
- “Crazy news”
- “Weird but true story”
- Sad story that has a happy ending
- ” This made me cry.”
- ” I’m in love!”
- ” You won’t believe what I just did!”
- ” Guess where I am?”
- ” My daily dose of cuteness”
Benefits of Video Email Subject Lines
A video email subject line promises a quick and easy way to get the information they’re looking for. And, if done well, a video email can be an extremely effective way to engage your audience and get your message across. The key is to make sure that your video email subject line is clear, concise, and informative. A good subject line will make it clear what the video is about and why the viewer should watch it. A great subject line will also entice the viewer to click on the video and watch it.
We hope you found this blog helpful in understanding how to create video email subject lines that will get your viewers’ attention. By testing different strategies and using the ones that work best for you, you can increase open rates and improve click-through rates on your emails. What video email subject line techniques have worked well for you? Share them with us in the comments below!